Virginia Aquarium

Sea Beyond the Surface

Virginia Aquarium.

We’re sending a huge splash of congratulations to the Virginia Aquarium & Marine Science Center, a long-term client whose new South Building is the perfect blend of hands-on science and fun animal adventure. It was an honor to be a part of such a massive multiyear project, and we had a blast generating TV, radio and digital media that highlights all the new interactive exhibits, kids’ play areas and incredible animals (even the ones who tried to wriggle away during the photo shoot).

Our partnership with the Virginia Aquarium is also the perfect example of how Otto can work seamlessly with an internal marketing department. We’re a true extension of the team. We can boost ROI by using our expertise, and we can plan and negotiate a complex, multilayered media plan—one that includes not only creative execution, but also added bonuses like targeted sponsorships and promotions. It’s a smart way to maximize a budget.

Additional Work

See our other creative.



Norfolk Academy


Kaufman & Canoles


Charlottesville Parks & Recreation